Earlier this year, just in time for the spring semester 2015, the University of Basel launched its redesigned website. But that was not all: With it came a complete rebranding. We talked to Matthias Geering, Head of Communications & Marketing, … Continue reading →
April 24, 2014
by Julia Kuhn Mirza Comments Off on Should Your University Be On Instagram?
When Facebook acquired Instagram for 1 billion dollars in 2012, many wondered why the social media giant would shell out such a large sum for a picture-sharing app. But two years later, the sum almost sounds like a bargain, considering … Continue reading →
March 13, 2014
by Julia Kuhn Mirza Comments Off on Join us at the Social Media and Community Conference for Higher Ed!
We will attend next week’s CASE conference Social Media and Community, and will make sure that you get the most out of it, even from far away. The conference is tailored for higher education communicators and marketers, and we will … Continue reading →
April 4, 2013
by Julia Kuhn Mirza Comments Off on 8 Creative Ways US Universities Use Social Media
I recently wrote a short version of this blog post for swissnex San Francisco’s blog nextrends. If you are interested in reading more about each example with more details than you can think of, than just keep reading. And if … Continue reading →
July 26, 2012
by Florencia Prada Comments Off on Save the Date!
On November 13, 2012 we would like to bring together the community that made the program possible: participants, sponsors, experts, and other organizations to share what we learned along the way, where we are at, share successes and lessons learned, … Continue reading →