The Digital Campus

The Digital Campus

March 18, 2015
by Julia Kuhn Mirza
Comments Off on How to Manage Your University’s Brand

How to Manage Your University’s Brand

Branding for higher education institutions is quite unique, and Deborah Maue, a senior strategist at mStoner, recently covered this challenging topic in a webinar for Digital Campus members. Along with an introduction to branding for higher education, she gave us … Continue reading

January 29, 2015
by Julia Kuhn Mirza
Comments Off on Is Your President on Social Media?

Is Your President on Social Media?

“Once upon a time, college and university presidents distrusted social media. But no more”, this is what I read on the back of the book that just arrived in our office. #FollowtheLeader, a mStoner publication, is about social media lessons … Continue reading

September 21, 2013
by Julia Kuhn Mirza
Comments Off on Digital Campus Study Tour – Day 4

Digital Campus Study Tour – Day 4

By Giovanni Sammali, Community Manager at the University of Neuchâtel. Day #4: Assembling the Pieces of the Social Media Puzzle In the first three days, we got all the pieces of the social media puzzle (see previous posts). The time … Continue reading