A recent study conducted by Sproutsocial presented data about optimal posting time and content types in the U.S. We’ve aligned that information with what we’ve seen from the digital marketing performance of 46 Swiss universities over the last 6 months. Here is what we … Continue reading →
March 3, 2016
by joybolli Comments Off on #DCSF16 Day 1 | It’s All About the Network
Have you ever wondered what the people at Facebook are like? Today, I had the once in a life-time chance to walk into the Facebook premises and ask Rodrigo Schmidt, an Engineering Leader at Facebook & Instagram, all the questions … Continue reading →
July 16, 2014
by Julia Kuhn Mirza Comments Off on Did You Take Advantage of The World Cup?
The Soccer World Cup is a big deal. For a few weeks, most of the world revolves around this mega event and it is hard to escape any conversation about it, especially on social media. During our recent Twitter chat, … Continue reading →
July 10, 2014
by Julia Kuhn Mirza Comments Off on What has Swiss Academia been up to?
We all know that visuals do very well on social media. But what else gets you likes and even engagement? Check out the infographic below for some tips and let us know what works for you! by KISSmetrics.
October 18, 2013
by Florencia Prada Comments Off on The End of EdgeRank? Not quite…
Adapted from EdgeRank is Dead on Marketing Land. Thought you knew everything about EdgeRank and how Facebook decides to populate your news feed? Well, it’s time for an update. Facebook began employing a more complex ranking algorithm based on machine … Continue reading →
October 11, 2013
by Julia Kuhn Mirza Comments Off on Swiss Universities on Social Media [infographic]
It’s time Swiss higher education got it’s own infographic! We created one with some of the data that we compiled about the use of use of social media by Swiss higher education institutions for the second quarter in 2013. The … Continue reading →
October 2, 2013
by Florencia Prada Comments Off on 15 Amazing Facebook Stats
Originally published on Dashburst Facebook truly is an amazing site with record shattering numbers taking place each day. Did you know the average Facebook user spends 20 minutes on the network per visit? There are currently over 1.15 billion active … Continue reading →
September 19, 2013
by Julia Kuhn Mirza Comments Off on Digital Campus Study Tour – Day 3
By Irène Brunner, Online Manager at the Zurich University of Applied Sciences, School of Engineering (@ladycomanche) Today was the day with the big names: LinkedIn and Facebook! And a not as well known but good, established startup called Gigya.
August 29, 2013
by Julia Kuhn Mirza Comments Off on Create the Perfect Post
I am sure you all have words of wisdom when it comes to which posts do the best on your social media channels. Unsurprisingly, for me the most engaging posts are beautiful pictures on Facebook or tagging others in tweets … Continue reading →