The Digital Campus

The Digital Campus

September 27, 2012
by Julia Kuhn Mirza
Comments Off on The Social Media Missing Link in MBA Programs [infographic]

The Social Media Missing Link in MBA Programs [infographic]

The University of Massachusetts Dartmouth interviewed 70 of the nation’s (USA) top MBA schools to learn more about their social media use.

May 31, 2012
by Florencia Prada
Comments Off on Building our Community: One Meeting at a Time

Building our Community: One Meeting at a Time

As we all know, communicating online is a fantastic way to keep in touch but no technology will ever replace meeting face to face. On May 16, we met in Zurich to exchange information, challenges, and ideas with other program … Continue reading

September 28, 2011
by Megan Williams
Comments Off on Fall 2011 Study Tour: Day 2

Fall 2011 Study Tour: Day 2

Day 2 of the study tour took the group to Stanford University. Guest bloggers Olivier Schwarz, from the University of Neuchatel, and Sylvie Fournier, from the University of Geneva, bring us up to speed on the day’s events and lessons learned. … Continue reading

September 27, 2011
by Megan Williams
Comments Off on Fall 2011 Study Tour: Day 1

Fall 2011 Study Tour: Day 1

Day 1 of the study tour included a few words about swissnex San Francisco from Executive Director and Founder, Christian Simm, and some specifics on our work with universities as described by Vanessa Drigo. Chuck Darrah gave us an insightful … Continue reading

September 13, 2011
by Julia Kuhn Mirza
Comments Off on Understanding your Social Media Presence (Part 2)

Understanding your Social Media Presence (Part 2)

Last week we gave you insight into our research findings from the second quarter of 2011 and published the Facebook presence data for all program participants. In the second installment, we share comments and numbers for Twitter, LinkedIn, YouTube, and … Continue reading

September 2, 2011
by Julia Kuhn Mirza
Comments Off on Understanding your Social Media Presence (Part 1)

Understanding your Social Media Presence (Part 1)

For the second time in 2011, we combed through social media channels Facebook, Twitter, YouTube, LinkedIn, and iTunes U to assess the presence of Swiss academia in social media. We are excited to give you an introduction to our research … Continue reading