The Digital Campus

The Digital Campus


Trans…what?

In today’s world of abundant information and short attention spans, we all face the same challenge: ensure that our messages reach our intended audience. The ability to tell stories is one key to success, but the ability to build immersive story worlds is a skill that matters even more. This is the purpose of transmedia—or multiplatform storytelling—and that’s why this new genre, which is at the interface of storytelling and technology, is rapidly becoming a powerful communication tool. Continue Reading →