The Digital Campus

The Digital Campus

November 13 Closing Event

Antonio Loprieno, Rector University of Basel Nov. 13, 2012 - Social Media Closing Event @UNIBAS
Join us on November 13, 2012 at the University of Basel to wrap up the “Swiss Academia and Social Media Landscape” program. We will share highlights of our research during the last two years, invite a number of universities to showcase their social media activities, welcome partners SER and GRS, and again give you the opportunity to meet your peers from other institutions.

We will start the day at 9am with coffee and croissants, and kick off the program at 10am, allowing enough time for all of you to arrive. Please find below a preliminary outline of the program.

The official hashtag of the event is #swissedsocial


9:00 Check-in / Coffee & Croissants
10:00 Welcome – Antonio Loprieno, Rector University of Basel
10:15 Welcome from Walter Grossenbacher, State Secretariat for Education and Research (SER)
10:45 Keynote Address: Matthias Lüfkens, Particle accelerator & Social Media Architect @ Burson-Marsteller, former Head of Digital Media at the World Economic Forum (WEF)

11:30 Break
12:00 The Use of Social Media in Switzerland: What’s really going on?
Moderated by Barnaby Skinner, Technology Reporter at SonntagsZeitung.Panelists:

13:00 Lunch
14:00 Use of Social Media in Higher Education (PDF) in Swiss Academia, presented by Florencia Prada & Julia Kuhn Mirza, swissnex San Francisco
14:30 Case Studies by Universities:

15:45 Break
16:00 Future of the Program
16:15 Closing speech by Ian Hsu, former Director of Internet Outreach at Stanford University – Contact Ian to obtain a copy of his presentation
17:00 Apéro


The event was held on the campus of the University of Basel at the Wildt’sche Haus.


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