The Digital Campus

The Digital Campus

Digital Campus Community at ETH Zurich

IMG_2727On November 5, 2015, ETH Zurich hosted the annual Digital Campus event and welcomed 70 university communicators to its campus. Andrew Gossen, Senior Director for Social Media Strategy at Cornell University’s Alumni Affairs & Development Office, joined the event as keynote speaker and presented a workshop on digital campaigns in the afternoon.

Below are all the slide decks from the event:

Keynote speech – Andrew Gossen, Cornell University
Making social media human – Herwig Dämon, University of Liechtenstein
How Swiss universities use social media – Julia Kuhn Mirza, swissnex San Francisco
Digital campaigns (workshop) – Andrew Gossen, Cornell University

Connecting in Lausanne

We had a fantastic turn out at the University of Lausanne for our biannual gathering. A total of 70 professionals from across Switzerland, Lichtenstein, and even France joined us on November 11, 2014.

A special shout out goes out to our hosts at the University of Lausanne who did an outstanding job setting us up at an excellent venue and keeping us alert with coffee, pastries, and a lovely risotto for lunch.

We hope that the setting helped you make new connections, both with people and ideas.

Find below the presentations and other resources shared that day for your reference.

Photos from the event

Patrick Power’s presentation on trends in the US (recorded a few days after at a similar event):

MStoner’s Social Media Report Template.



Digital Campus Event in Winterthur: A Recap

Digital Campus Event ZHAW

Last week, the Digital Campus participants met at the ZHAW in Winterthur for our first Digital Campus event of 2014. swissnex San Francisco kicked off the day-long event with a snapshot of Swiss higher education and social media, followed by a recent trends in that field. Continue Reading →

A Video Recap from #casesmc

The CASE conference “Social Media and Community: The Case for Implementation” has attracted higher education marketers and communicators from all over the United States, and even some from Saudi Arabia, Lebanon, and of course Switzerland.

Thanks to Matthias Geering, Head Communications & Marketing University of Basel, we were able to create a video with interviews from panelists and key takeaways from participants.


Join us at the Social Media and Community Conference for Higher Ed!

CASE conferenceWe will attend next week’s CASE conference Social Media and Community, and will make sure that you get the most out of it, even from far away. The conference is tailored for higher education communicators and marketers, and we will share our takeaways throughout: Continue Reading →