The Digital Campus

The Digital Campus

June 24, 2015
by Florencia Prada
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A Farewell

Looking back on our first meeting in Bern in May of 2011, I was full of trepidation and concern typical of any large event. Could we really add value? Will they fall asleep during my presentation? Will the room be … Continue reading

May 21, 2015
by Florencia Prada
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Understanding your Audience

At the recent CASE Conference in Miami, Stanford’s Alumni Association shared their behavioral segmentation approach, what they call the “Relationship Model,” which allows them to communicate with their alumni in more effective and relevant ways. The objective of the model was … Continue reading

April 8, 2015
by Florencia Prada
Comments Off on 50 Creative Ways Colleges Are Recruiting Students Today

50 Creative Ways Colleges Are Recruiting Students Today

Originally published on http://collegestats.org/ For decades, schools have made college recruiting an art. From slick marketing packages to the ultimate campus visit, there are seemingly endless ways to entice new students to enroll. But these days, admissions staff are armed with … Continue reading

January 15, 2015
by Florencia Prada
Comments Off on Top 10 2014 Holiday Cards

Top 10 2014 Holiday Cards

Here’s a list of our favorite holiday messages of 2014.  Vote for your favorite or add one you think should be on the list.  Top 10 Holiday Cards View more lists from swissnex San Francisco